“HbbTV: Towards Interactive, Inclusive, and Sovereign Digital Broadcasting”
Summary
- Delivered a keynote lecture on the convergence of television and broadband internet through the Hybrid Broadcast Broadband TV (HbbTV) and DVB-I standards.
- Highlighted innovative monetisation models for broadcast media, including Video on Demand (VOD), interactive viewer experiences and digital product catalogues.
- Addressed audience data protection and cybersecurity challenges under Law No. 27 of 2022 on Personal Data Protection (UU PDP), outlining protocols for user consent, transparent data governance and secure infrastructure.



